by Wendy Buchanan | Feb 2, 2023 | eyewear styling, eyewear styling tips, spec styling, Uncategorized
Do you get excited finding the right style of frames for your individual clients, or have you lost a wee bit of your passion for fitting eyeglasses? Twenty-five years ago, I was bored with the repetition of fitting the same frames over and over and had decided I...
by Wendy Buchanan | Nov 3, 2022 | be spectacular, eyewear styling, eyewear styling tips, spec styling, Uncategorized
Well, the good old sales statistics and our experience tell us that only 10% of people buy more than one pair of glasses at a time. This low number may suggest that functionality is not compelling enough to inspire clients to invest in many pairs of eyewear. Fashion,...
by Wendy Buchanan | Oct 4, 2022 | eyewear, eyewear styling, eyewear styling tips, glasses
A change in season means a change in wardrobe and, for most women, a few new additions to their closet. The seasonal change should also include a fresh new pair of eyewear, perhaps two or three! New specs can set the tone for the new wardrobe and is an essential...
by Wendy Buchanan | Jul 27, 2022 | eyewear, eyewear styling, eyewear styling tips, glasses, styling sunglasses
Hello Eyewear Fashionistas! Let’s face it…. Sunglasses can accelerate your client’s total image from 0 to 100 in less than 3 seconds! As we soak up the sun’s rays and focus on fast tracking our business for the remainder of year, let’s look toward styling our peeps...
by Wendy Buchanan | Dec 16, 2020 | be spectacular, eyewear, eyewear styling, eyewear styling tips, spec styling, virtual eyestyling
In my first few years building my mobile eyewear boutique, it was rare that someone would ask or even want a 2nd pair of glasses, or even consider investing in 2 or 3 pairs. The functionality of good vision did not inspire my clients to spend their hard-earned cash. ...
by knkee | Dec 1, 2020 | eyewear, eyewear styling, eyewear styling tips
My Vision Show, has announced the “Be the Face of Your Brand” Live Stream Event on December 6th at 7 PM (EST) will feature Wendy Buchanan, Optician and Image Consultant and a regular fashion eyewear contributor to Optik Magazine and Brand Ambassador for IMAGINEM....
